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Brand & web design for purpose-driven & holistic businesses.

If there’s one thing I believe it’s this:

The work you are doing is so insanely valuable. 

The desire you have for your business isn’t a fluke. You have something unique to offer the world through your work. But it can be overwhelming trying to balance all the sides of being an entrepreneur, especially one who is deeply invested in the purpose of her work.

That’s where I come in. I do what a designer should: help you find that perfect balance between visual strategy and emotional connection...

So you can have more impact and build a sustainable business along the way. 

I spend my days designing impactful, soulful brands for people like you.

hey friend, I'm cassie

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You were called to do this work, friend, and you deserve a brand and website that is as purposeful as it is beautiful. Experience the power of custom design for your business.

custom design experiences

Ready to connect with clients you love?

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You need a complete blueprint to branding your business for success. Swipe my exact brand design process, templates, and guidance in Designed to Connect.

online branding education

Just getting started in business?

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— alina maddox

"

You've given life to the dream I had in my head...I'm so excited and proud of my Brand & Site.  

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Recently Launched clients

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Recently Launched clients

Curious? Take the quiz →

Discover your brand’s core emotion so you can build a business that’s true to you.

Plus… get a custom design blueprint to turn your emotional aura  into a client-connecting brand.

What is your brand's
emotional archetype?

Take the quiz:

Ready for a brand & website that you actually feel proud of? Root your business in a holistic brand that tells your unique story. One that draws in dreamy clients, so you can do work you love (& make money too). 

What if you had a

Client-connecting, purposeful brand & web design?

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For short, actionable tips that you can implement today, my channel is the place to go. 

Youtube channel

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Sift through the archives to dig deeper into intentional brand design, living & business.

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